Customer Relationship Management

For any corporation or company the most important or valuable resource is their customers. A satisfied customer base brings in more revenues to a firm. Therefore, corporate firms are always on the lookout for skilled customer relationship managers (CRMs). A career in customer relationship management is suitable for those who like to interact with people and possess effective public relationship skills. A career in this field offers great career opportunities in various sectors, including telecommunications, airline companies, banking, business-to-business (B2B) & business-to-consumer (B2C) firms, internet operations, transportation and travel agencies. This large and growing demand for CRMs in the corporate sector has led to a constant increase in the number of customer relationship management colleges and institutions in India. There are several universities and private institutes offering customer relationship management courses at diploma, certification and degree levels. Some of the institutes that offer these courses are:

• Symbiosis Center for Distance Learning Pune, Maharashtra
• XLRI, Circuit House Area East, Jharkhand
• Global Enterprise Infotech, Solutions Mumbai, Maharashtra
• High Technologies Solutions, New Delhi